Enrollment Management

Enrollment Management includes University offices primarily concerned with providing services for the recruitment and retention of students and working to coordinate these activities in the academic colleges and departments.

The basic principles of Enrollment Management are:

• Enrollment Goals need to be realistic and defined; 

• Enrollment Management needs to have a commitment from the community that new enrollments and continuing enrollments are important to the health of the institution; 

• Enrollment Management needs to be linked to academic planning and program evaluation; 

• Enrollment Management must take an active monitoring role in considering the internal organizational climate and external environmental factors;

• Enrollment Management must take the lead in defining how the University’s Tuition Pricing and Financial Aid leveraging philosophy is determined and implemented;

• Enrollment Management must provide assessment tools that disburse to the community accurate enrollment information;

• Enrollment Management needs to create marketing materials and communication that establish distinctions in the marketplace for the University.

Enrollment Management at Rider University consists of:

• The Office of the Vice President
• Office of Admission
• Office of University Marketing & Communications
• Office of Financial Aid
• Office of the Bursar
• Enrollment Planning and Reporting

Rider admission and enrollment reports, as well as presentations, are available on the Enrollment Management Canvas organization. If you are a member of the EM Canvas organization, please login here. If you are not a member of the organization, please request access through Jennifer Therien, Director of Enrollment Planning and Reporting, at [email protected]. You must provide evidence of supervisory authorization to be granted access to the site.

The Office of Enrollment Management retains a vast library of periodicals, articles, information, and data. Please feel free to contact the Office of Enrollment Planning and Reporting if you need access to any of this information.