Support student-run small businesses at Rider’s Market Fair.
Rider’s Business in Action program directly connects classroom learning with real-world application. Each team of students develops a business and creates a product in order to generate a profit. Visit the Market Fair to learn more about their businesses and purchase products.
Here’s what to expect:
- Get an inside look at the Business in Action project, which all Rider business students take part in during their first year
- View the creative ideas from current Rider student entrepreneurs, and get inspiration for your own future projects
- Support your fellow Rider Broncs in their business endeavors
Buy products online from October 27 through November 28, 2025, or visit the fair in person on Thursday, October 30, 11:30 a.m. - 1 p.m. in the SRC! A portion of the profits are donated to charitable organizations of the students' choice and the other 50% is reinvested into the program to support future activities of the Business Living & Learning Community.