Business in Action Virtual Market Fair

Connecting classroom learning with real-world application

Business student with arms crossed

Welcome to the Virtual Market Fair

First-year students in the Norm Brodsky College of Business participate in the Business in Action program. As they learn and develop a foundational understanding of the business environment and business functions, students work in teams to develop and run a small business throughout the semester. They learn how to write a business plan and are provided funds to execute their plan.

Each student-run business has provided a link where you can learn more about their business and purchase products. Alternatively, you can visit the market fair in person on Thursday, November 18 from 11:30am - 1pm in the Student Recreation Center Atrium. Happy shopping!

Student Businesses

Achieve Success

Our business Achieve Success is working to help with the high unemployment rate in the United States due to the COVID-19 pandemic. We are selling a book called "Achieving Lifetime Employability" which shows buyers how to obtain and keep jobs.

Arctic Blanket Company

The Arctic Blankets Company specializes in supplying our blankets to the local community. Our mission is to provide high quality blankets at a low, affordable price. Our vision is to create warmth and comfort for all of our customers.

Black & Blue

Black & Blue is a student led business that supports the police officers with comfortable clothing.

Bronc Bands

Bronc Bands are designed seasonally for holidays, awareness, and of course our Bronc pride. Product purchasing is available via direct message on Instagram @BroncBands. Our prices are one wristband for $3, two for $5, and three for $7.

Cloud 5 Designs

The products that we design are t-shirts. Our products are not only sleek and stylish, but are reasonably affordable as well. Our t-shirts will come in the color white and display our signature Cloud 5 logo.

Clueless

Clueless wants college students to feel accepted and understood. It’s okay to feel clueless at this age! We offer high quality sweatshirts with fun logos at affordable prices. Each sweatshirt is customized by the color and logo and costs $25.

Custom Stitch 21

Manufacturing business that sells embroidered designed clothing and apparel such as t-shirts, crewnecks, sweatshirts, and beanies.

FLO

We sell dorm essentials, basically anything that you could ever want in your dorm we sell. From toilet paper to allergy medication we have it all and at an inexpensive price.

Four Less Stress

Are you feeling stressed or overwhelmed? We have the perfect products for you! Check out fidget toys including beautiful fidget rings, anti-stress keychains & simple “pop its” great for desks & study areas. De-stress by buying from Four Less Stress!

Freshhh Clothing

Sweatshirts and t-shirts in gray, white and black. Ranging from sizes small to 2XL.

Get Hype!

We're a high quality clothing brand dedicated to providing fun and fashionable apparel for all. We love when folks express individuality and positivity. We focus on stepping outside the norm and helping you be the greatest person ever - YOU!

JB DOT

The product that we are selling is helping not only residents but commuters and professors. We are selling umbrellas and snow brushes to help the community by staying protected from the bipolar weather of New Jersey.

Mental Candi

Stickers, stressballs, popits, socks, journals, candy

SHE Apparel

SHE Apparel provides our customers with valuable clothing and apparel that inspires them to support and celebrate female athletes. We hope to support and empower female athletes through our clothing.

Snack Stop

We're a group who has partnered with the dining services at Rider University to provide concessions at home games. We provide everyone who attends delicious snacks for affordable prices.

The Snooze Saloon

Cozy. Classic. Comfort. Melt into a good night's rest with The Snooze Saloon. Our business aims to provide affordable, classically timeless, customizable, sleep and loungewear sets that are fitting for adults of all shapes and sizes.

The Stable

An eclectic mix of stylish, unique, and trendy thrifted clothing at affordable prices.

WicksOnFire

WicksOnFire scented candles are one of a kind hand-crafted candles that come in various different scents such as pumpkin pie and autumn wreath. The candles are easily portable as they are not too large in size and come in a container with a lid.

Your Support Makes It Possible

The Business in Action program is made possible thanks to the generous sponsorships of Rider alumni and friends. A portion of the teams’ profits are donated to charitable organizations that the students choose, and the other 50% is reinvested into the program to support future activities of the Business Living & Learning Community.