Use Big Data to Change the Future

Harness the power of big data with a degree in business analytics — and prepare to launch an exciting career in this fast-growing, high-demand field. Rider University holds prestigious dual accreditation from AACSB.

Admission Requirements

Learn more about Rider’s application process.

How to apply

View first-year admission requirements, application deadlines and steps to apply.

Learn More

Where Potential Becomes a Plan

Business analytics has become a corporate necessity across all industries. As a business analytics student, you will fill a critical need for professionals who can look creatively at data and translate it into valuable insights.

Industry areas needing business analytics include

  • Consumer products
  • Marketing
  • Insurance
  • Healthcare
  • Technology services
  • Fraud identification and protection
  • Criminal justice
  • Sports
Headshot of student Amber Stile.
All my experiences at Rider provided me with talking points for various interviews, eventually helping me get my first co-op with Johnson & Johnson."
Amber Stile '19
Business Analytics (B.S.B.A.)
Norm Brodsky College of Business with flowers in the foreground

Major Requirements

Our program focuses on core business principles and strategies. Tailor your studies to your career goals through special tracks in accounting, applied statistics finance, global supply chain, health care management, marketing, programming, or sports analytics.

Start Strong to Make it Big

Fill a critical need for tech-savvy professionals who can analyze data from cell phones, tablets, online orders, data searches and GPS. Get a headstart on your career with an internship opportunity.

Recent Internship and Co-Op Placements Include

  • Bristol Myers Squibb
  • Johnson & Johnson
  • NJM Insurance Group
  • International Sculpture Center
  • JPMorgan Chase
Internships & Co-Ops

How to Apply

View requirements, application deadlines and steps to apply.

Engaged Learning

Learning by doing. That’s the driving principle behind Engaged Learning at Rider. It’s where theory meets practice, giving you the opportunity to apply the knowledge, skills and insights you’ve gained in the classroom to real-world situations and professional settings.

Students in the business analytics lab.

Transferring to Rider

Interested in transferring to Rider for business?
Visit the Community College Agreements page to see the community colleges Rider partners with and the courses that transfer for each major. 


Business Analytics (B.S.B.A.)

Emre Yetgin

Assistant Professor

Sweigart Hall

eyetgin [at]


Outside of the Sweigart Building at Night