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Department of Marketing

Department of Marketing

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Degrees and Programs
    Marketing, B.S.B.A.
    Legal Studies (Minor)
    Sales (Minor)

Department Overview

When you enter the workforce, you’ll be confident in your skills, because you have a degree from a University that is accredited by AACSB International, and ranked by U.S. News and World Report's Best Colleges list and the Wall Street Journal's Top U.S. College list. You will graduate with a strong background in business, a critical understanding of consumer behavior, digital social media trends and the know-how needed to reach target audiences and to market services and products.

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Put it Into Practice

We believe you learn best when you apply classroom skills to real-world business. That’s why we give all our students the opportunity to gain essential hands-on experience, develop on-the-job skills and make connections through our internship, co-op and volunteer program.

Learn More

Build your Team

Our dedicated and driven faculty members don’t just hold advanced degrees and professional certifications, they bring specialized, real-world knowledge and experience into the classroom. In addition, faculty members also complete scholarly research and build strong mentoring relationships with students.

Join the Club

Network with professionals and connect with faculty advisors as part of our department’s professional student organizations.

  • Beta Alpha Psi
  • Beta Gamma Sigma
  • Delta Sigma Pi
  • Phi Beta Lambda
  • Marketing Student Association (MaSA)
Sarah Carbonaro headshot
At Rider, I have had many opportunities for growth, leadership-wise, professionally, and personally."
Sarah Carbonaro, Class of 2021
Marketing (B.S.B.A.)

Where You'll Go From Here

Graduates from the marketing program enter the workforce with a strong background in business, a critical understanding of consumer behavior, ad trends and the know-how needed to reach target audiences and to promote services and products.

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From Novice to Professionals

Norm Brodsky College of Business alumni inspire us every day, and the list keeps getting longer. See the exciting things these Broncs have done with their degrees. 

View Stories

Contact

Anubha Mishra

Associate Professor and Marketing Chairperson

Sweigart Hall 352

amishra [at] rider.edu

(609) 895-5513

Outside of the Sweigart Building at Night

Departments

  • Department of Marketing
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Degrees and Programs
    Marketing, B.S.B.A.
    Legal Studies (Minor)
    Sales (Minor)
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2083 Lawrenceville Road
Lawrenceville, NJ 08648

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