Rider entrepreneurial studies (ES) students develop the skills and know-how they need to to become independent, innovative and informed entrepreneurs. Entrepreneurs look at the world differently, and see opportunity where others do not.  The programs emphasize practical experience and holistic thinking, encourage students to develop their own business plan, and enhance analytical skills through experiential classes.


This is an interdisciplinary major, which draws upon courses offered in the different departments of the College of Business Administration.

The faculty identify the following two items as the key learning objectives for this major:

  1. Encourage entrepreneurial thinking among students, which entails the ability to recognize, evaluate and pursue new venture opportunities.

  2. To build professional skills relevant for starting and managing a new venture; these include opportunity evaluation, data-based research, business planning and understanding the functional aspects of small business management, including marketing, operational management, financial analysis, taxation, human-resource management and computer use.

More Information

For more information, contact:

Program Director for Entrepreneurial Studies; Assistant Professor
2083 Lawrenceville Road, Lawrenceville, NJ 08648

Dr. Zane is Program Director for Entrepreneurial Studies. He holds a BS from Rowan University in Management of Information Systems and a Ph.D. from Drexel University in Organization and Strategy. He teaches classes in entrepreneurship, small business management, business planning and corporate strategy. His research focuses on entrepreneurship (both individual entrepreneurs and their ventures), strategy and cognition. Prior to his academic career, Lee accumulated over 20 years of industry experience.