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Video Request Form

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For use by the Division of University Advancement only

General guidelines when submitting a request:

  • Before filling out this form, your video request must be approved by the Associate Vice President of Campaign Operations to ensure it fits within overall Campaign priorities.
  • Requests should be submitted at a minimum of seven weeks in advance of date needed.
  • After you submit your request, you will receive an automatic email from [email protected] confirming that University Marketing & Communications (UMC) have received your request. 
  • You will receive a follow-up response from UMC within seven business days if more details are needed. Please note that it may delay your request if more information is needed.  The more detail you provide, the faster we can process your request.
  • Once your request has been reviewed, UMC will create a Basecamp project and set up an initial meeting to discuss project scope with you in more detail.
  • UMC will then set up a follow up meeting to discuss creative direction/ideas for the video.
  • Once creative direction is agreed upon, it is the responsibility of the requestor to coordinate all logistical arrangements and availability of the individuals/group being shot and the reserving/scheduling of locations.
  • First cut will be presented via Vimeo link through Basecamp. All major changes must be approved by Denise P. or Karin K. before submitting changes.
  • Final cut delivered via Vimeo link for download.

Tell us more about the video you are requesting
Be as specific as you can about the goals and target audience of the video. What are you trying to accomplish with this video?

Examples:

  • Do: “I’d like to create a video that we can share on social media that targets alumni that have never made a gift to Rider or come to an event on campus. The purpose of the video is to create engagement, try to speak to their “Rider Pride” that has been dormant. Should get them excited about coming back to campus. Maybe to see a basketball game or theater performance. We want the video to help increase alumni engagement and hopefully lead to an increase of giving down the road.”
  • Don’t: I’d like a two minute video of a donor maybe at a basketball game cheering and then sitting in the BLC Theater watching a performance. They could then be sitting having a cup of coffee in the SRC with a bunch of students. I’ve lined up five students for next week and would like to have some footage of the upcoming theater performance happening this Friday if possible. Video should end with a giving link.”
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