LAWRENCEVILLE, NJ -- Dr. Mark Sandberg, dean of Rider University's College of Business Administration (CBA), and Kevin Doran, chair of Rider's Business Advisory Board (BAB) and vice president of human resources for Philips Lighting Company of Somerset, NJ, recently welcomed three new members to the BAB.

The new members are: Michael Cassidy, managing partner of Americal International Group, S.A., of Hampstead, NH; Edward J. O'Brien, principal of Advanced Bsuiness Communications of Princeton Junction; and Susan T. Gauff, vice president of people and communications for Sarnoff Corporation. The BAB, comprised of influential business leaders, provides advice and counsel on the continuing development of business education at Rider and the enhancement of the image and stature of the CBA in regional and national business communities.

Rider's College of Business Administration is one of four colleges in New Jersey to hold American Assembly of Collegiate Schools of Business (AACSB International) accreditation and among 23 percent nationally who hold AACSB International accreditation. The College offers undergraduate majors in accounting, business policy and environment, computer information systems, economics, finance, global business, management and human resources, management sciences, and marketing. It also offers Master of Business Administration and Master of Accountancy programs.

Rider University is an independent, coeducational, nonsectarian institution with a 353-acre main campus in Lawrenceville, New Jersey and a 23-acre campus in Princeton, New Jersey. The University offers 58 undergraduate programs and 17 graduate programs in the Colleges of Business Administration; Liberal Arts, Education, and Sciences; Continuing Studies; and Westminster Choir College. Ninety-three percent of the faculty hold doctoral or other appropriate advanced degrees. U.S. News and World Report has again ranked Rider in the top tier of northern universities based on the quality of its programs.